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While Paris, Tokyo, and New York remain perennially popular tourist destinations welcoming millions of visitors yearly, the globe is replete with overlooked hidden treasures yet to be explored. In 2025, travel is on the cusp of moving towards fewer crowds, environmentally friendly, and genuine experiences—and that’s precisely when it’s an optimal time to experience underrated travel spots that have it all without the traps of over-tourism.
Here are 8 overlooked places you should definitely think about for your next trip in 2025.
1. Tbilisi, Georgia
Why: A mix of ancient magic and creative thinking
Tbilisi’s cobblestone streets, brightly colored balconies, and hot sulfur springs provide a whimsical mix of cultures. Straddling Europe and Asia, Georgia has amazing wine (some of the world’s oldest), hearty food, and friendly people.
MUST: Take a cable car ride to the Narikala Fortress and toast with a glass of qvevri wine at a local cellar.
2. Luang Prabang, Laos
Why visit: Serenity, spirituality, and river scenery
Long the stepchild of Thailand or Vietnam, Luang Prabang is a UNESCO World Heritage town of golden temples, French colonial townhouses, and tranquil Mekong River vistas. It’s ideal for mindful tourists looking for serenity.
Must-do: Attend the morning alms-giving ceremony and swim in Kuang Si Falls.
3. Puebla, Mexico
Why go: Colonial charm, baroque architecture, and culinary excellence
Too often eclipsed by Mexico City, Puebla is a colorful, historic treasure with an excellent food culture—this is the mole poblano birthplace! It’s also set against a backdrop of volcanoes and gorgeous natural parks.
Must-do: Venture into the tunnels under the city and sample tacos árabes at a local market.
4. Mongolia
Why visit: Endless horizons and nomadic lifestyle
Mongolia is one of the few spots on the planet where you can really unplug. Camp out under stars in the Gobi Desert, horseback across open steppes, and sleep in a real yurt with nomad families.
Must-do: Plan your visit around the Naadam Festival in July—horse racing, wrestling, and archery too.
5. Lake Ohrid, North Macedonia
Why visit: A tranquil alternative to Croatia’s beach
This tranquil lake town has centuries-old churches, emerald waters, and Balkan essence. It’s affordable, off-the-beaten-path, and has the sort of magic that stays with you long after you’re gone.
Do: Sail a boat up to the Monastery of Saint Naum and dine on fresh local freshwater fish dishes.
6. Cape Coast, Ghana
Why visit: Ancient history and burgeoning tourism industry
Cape Coast is stunningly beautiful and historically rich with coastal forts that relate the mighty history of West Africa. The rich culture, music, and cuisine of Ghana make it an experience one will never forget.
Do: Proceed to Cape Coast Castle and then relax on nearby tropical beaches.
7. Azores, Portugal
Why visit: Nature’s playground in the Atlantic
Temptingly referred to as “Europe’s Hawaii,” the Azores archipelago is all volcanic lakes, crater treks, and hot thermal springs. It’s green, out-of-the-way, and ideal for green travelers.
Do: Relax in Furnas’ geothermal hot springs and trek around Sete Cidades.
8. Jerash, Jordan
Why visit: Ancient sites without the hordes
While Petra steals the spotlight, Jerash is one of the best-preserved Greco-Roman cities in the world. Combine this with Jordan’s modern safety standards and warm culture, and you’ve got a compelling destination.
Must-do: Walk the colonnaded streets and see the chariot reenactments at the ancient hippodrome.
Why Choose Underrated Destinations in 2025?
- Fewer crowds = more immersive experiences
- Lower costs for flights, food, and accommodations
- Invest in local economies and encourage responsible tourism
- Insider tales and secret hiding places
As international travel becomes more deliberate post-pandemic, 2025 is the perfect year to bypass the over-touristed haunts and discover destinations that catch you by surprise—the type of places where you show up as a visitor but depart as a native.
Last Thoughts
These under-the-radar places deliver culture, history, scenery, and soul—minus the high price points or Instagram tourists. From adventurer to foodie, history lover to peace seeker, there’s a secret gem on this list for you.
This year, look past the familiar and get to know the world’s best-kept secrets. You might fall head-over-heels for a place you never imagined.
